Privacy Policy

Effective Date: June 13, 2025

Important Medical Disclaimer

BloodKnows is for informational and educational purposes only and is not intended to replace professional medical advice, diagnosis, or treatment. Always consult your physician or other qualified healthcare provider before making any medical decisions or changes to your health regimen based on information provided by this Application.

This privacy policy applies to the BloodKnows app (hereinafter referred to as "Application") for mobile devices, which was developed by mepost, Inc. (hereinafter referred to as "Service Provider") as a Freemium service. This service is provided "AS IS".

1. What Information Does the Application Obtain and How Is It Used?

User Provided Information

The Application acquires the information you supply when you download and register the Application. Registration with the Service Provider is not mandatory. However, bear in mind that you might not be able to utilize some of the features offered by the Application unless you register with them.

Types of data we collect:

Blood test results (via PDF upload or manual entry)
Profile information (age, weight, height, health goals)
Health and fitness data you choose to share
Contact information for account management

The Service Provider may also use the information you provided to contact you from time to time to provide you with important information, required notices, and marketing promotions (with your consent).

Automatically Collected Information

In addition, the Application may collect certain information automatically, including, but not limited to:

The type of mobile device you use
Your mobile device's unique device ID
The IP address of your mobile device
Your mobile operating system
The type of mobile Internet browsers you use
Information about the way you use the Application

2. Location Information

This Application collects your device's location for the following specific purposes:

Analytics and App Improvement: Aggregated and anonymized location data helps us analyze user behavior, identify trends, and improve the overall performance and functionality of the Application
Personalized Health Tips: We use your general geographic region to provide location-relevant health recommendations (such as seasonal health advice, regional dietary suggestions, or climate-related wellness tips)

Location Data Handling:

We only collect approximate location (city/region level), not precise GPS coordinates
Location data is immediately anonymized and aggregated with other users
We do not store individual location history or track your movements
Location data may be shared with analytics providers in anonymized form only

Note: This Application does not gather or store precise real-time location information of your mobile device.

3. Data Analysis Methodology

BloodKnows analyzes your blood test results using:

OpenAI and specialized medical AI models for text extraction and classification
Multi-step AI processing chain that generates personalized health recommendations
Data anonymization - personal details are converted to ranges (e.g., age 26 becomes "25-29 age range", height 183cm becomes BMI calculations)
Integration with device health data (with your permission) to provide more comprehensive recommendations
Evidence-based recommendations derived from medical literature and trained AI models

Data Processing Flow:

You provide blood test results (PDF or manual entry)
We extract and anonymize your personal information
We combine anonymized data with permitted device health data
AI models process this information through multiple analysis steps
We generate personalized recommendations
All processed data is immediately deleted after delivering results to you

Important Limitations:

Our analysis is not a medical diagnosis
Results may not account for individual medical conditions or medications
Accuracy depends on the quality and completeness of input data
Recommendations are general wellness suggestions, not personalized medical advice

4. Third-Party Data Sharing and Protection

Only aggregated, anonymized data is periodically transmitted to external services to aid the Service Provider in improving the Application and their service. The Service Provider may share your information with third parties in the ways described in this privacy statement.

Third-party services used by the Application and their data protection:

The Application utilizes third-party services that have their own Privacy Policies about handling data. We ensure that all third-party partners provide the same or equal protection of user data as stated in this privacy policy:

Specific data sharing examples:

Analytics providers receive anonymized usage patterns and app performance data
Payment processors receive only transaction-related information necessary for processing
AI services may receive anonymized health data for analysis improvement (no personal identifiers)

The Service Provider may disclose User Provided and Automatically Collected Information:

As required by law, such as to comply with a subpoena or similar legal process
When they believe in good faith that disclosure is necessary to protect their rights, protect your safety or the safety of others, investigate fraud, or respond to a government request
With trusted service providers who work on their behalf, do not have an independent use of the information we disclose to them, and have agreed to adhere to the rules set forth in this privacy statement

5. Your Privacy Rights and Data Control

What Are My Opt-Out Rights?

You can halt all collection of information by the Application easily by uninstalling the Application. You may use the standard uninstall processes available as part of your mobile device or via the mobile application marketplace or network.

Data Access, Modification, and Deletion

You have the right to:

Access your personal data stored in the Application
Modify your profile information and health data
Delete your account and all associated data
Download a copy of your data (data portability)
Revoke consent for data processing at any time

How to exercise these rights:

Access and modify data: Use the in-app settings and profile sections
Delete account: Contact us at [email protected] or use the delete account feature in app settings
Download data: Request a copy of your data by contacting [email protected]
Revoke consent: Uninstall the app or contact us to stop specific data processing

6. Data Retention Policy

The Service Provider follows a data minimization approach:

Processing Data: Personal data provided for blood test analysis is processed immediately and then deleted from our servers once results are delivered to you
No Long-term Storage: We do not store personal health information on our servers for extended periods
Firebase Anonymous Authentication: User accounts use Firebase anonymous login, allowing you to delete your account instantly through the app settings
Temporary Storage for Quality Assurance: In rare cases where processing fails or quality issues arise, data may be temporarily retained to ensure service quality, but is deleted as soon as the issue is resolved
Analytics Data: Aggregated and anonymized usage analytics may be retained for up to 24 months for app improvement purposes

Account Deletion:

You can delete your account instantly using the delete button in app settings
Upon account deletion, all associated personal data is immediately removed
No personal data remains on our servers after account deletion

7. Children's Privacy

The Service Provider does not use the Application to knowingly solicit data from or market to children under the age of 13. The Application does not address anyone under the age of 13. The Service Provider does not knowingly collect personally identifiable information from children under 13 years of age. In the case the Service Provider discovers that a child under 13 has provided personal information, the Service Provider will immediately delete this from their servers. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact the Service Provider ([email protected]) so that they will be able to take the necessary actions.

8. Security

The Service Provider is concerned about safeguarding the confidentiality of your information. The Service Provider provides physical, electronic, and procedural safeguards to protect information we process and maintain. For example, we limit access to this information to authorized employees and contractors who need to know that information in order to operate, develop, or improve their Application.

Health Data Security:

All health data is encrypted both in transit and at rest
Access to health information is limited to essential personnel only
We implement industry-standard security measures to protect sensitive health information
Regular security audits are conducted to ensure data protection

Please be aware that, although we endeavor to provide reasonable security for information we process and maintain, no security system can prevent all potential security breaches.

9. Changes to This Privacy Policy

This Privacy Policy may be updated from time to time for any reason. The Service Provider will notify you of any changes to the Privacy Policy by updating this page with the new Privacy Policy and notifying you through the Application or email where possible. You are advised to consult this Privacy Policy regularly for any changes, as continued use is deemed approval of all changes.

10. Your Consent

By using the Application, you are giving your consent to the Service Provider's processing of your information as set forth in this Privacy Policy now and as amended by us. "Processing," means using cookies on a computer/handheld device or using or touching information in any way, including, but not limited to, collecting, storing, deleting, using, combining, and disclosing information.

11. Contact Us

If you have any questions regarding privacy while using the Application, or have questions about our practices, please contact the Service Provider via email at [email protected].

Data Protection Contact:

Email: [email protected]
Response time: Within 30 days for data requests
Subject line for data requests: "BloodKnows Data Request"

This privacy policy page was generated using industry best practices and compliance guidelines.